‘Logo Design’
Blog posts tagged Logo Design on jaredlunde.comI was looking at my Gravatar account earlier today when I stumbled upon something interesting. I remember the day I first uploaded my new identity to Logopond I thought that was it, I would never tweak it and never have a need to. Wow how things change. Below is the evolution of my logo from May 31st on the right to sometime in July in the middle to my current version which I’ve just updated today.

The most glaring problem I was facing with the previous two was that in small sizes the shape could be kind of lost. The logo designs started to feel really frail to me which is a far cry from the look I was going for. Today I am fairly certain that I am done tweaking it, though. This latest version seems to portray the boldness I had always hoped it would and reduces to even favicon size really well. While, the general shapes of all of the marks are still very similar (a shape which I love and I think really speaks very loudly), the personality supporting the 3 is drastically different, in my opinion.
It just goes to show you, some projects just never end
They all belong to me. This is actually a test post.